Privacy policy

Effective Date: May 27, 2026
Last Updated: May 27, 2026

This Privacy Policy explains how Wit & Rebellion LLC collects, uses, discloses, and protects personal information when you visit https://witandrebellion.com, make a purchase, contact us, subscribe to marketing, or interact with our store.

1. Information We Collect

We may collect information you provide directly, information collected automatically, and information received from service providers.

Information You Provide

This may include:

  • Name
  • Email address
  • Phone number
  • Shipping address
  • Billing address
  • Order details
  • Payment-related information
  • Account login information
  • Customer service messages
  • Reviews, photos, or other content you submit
  • Marketing preferences
  • Any other information you choose to provide

We do not intentionally collect full payment card numbers directly. Payments are processed through third-party payment processors.

Information Collected Automatically

When you visit the website, we or our service providers may collect:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Referring pages
  • Pages viewed
  • Time spent on site
  • Cart activity
  • Checkout activity
  • Approximate location
  • Cookies and similar tracking data
  • Advertising and analytics identifiers

Information From Third Parties

We may receive information from:

  • Shopify
  • Payment processors
  • Fulfillment providers
  • Shipping carriers
  • Email and SMS marketing platforms
  • Analytics providers
  • Advertising platforms
  • Fraud prevention tools
  • Customer support tools
  • Social media platforms if you interact with us there

2. How We Use Information

We may use personal information to:

  • Process orders
  • Fulfill and ship products
  • Provide customer support
  • Send order confirmations and updates
  • Handle returns, defects, refunds, and claims
  • Detect fraud and prevent abuse
  • Improve the website and products
  • Personalize shopping experiences
  • Send marketing communications if permitted
  • Run advertising and retargeting campaigns
  • Analyze store performance
  • Comply with legal, tax, accounting, and regulatory obligations
  • Protect our rights, property, customers, and business

3. How We Share Information

We may share information with service providers and partners who help operate the store, including:

  • Shopify and ecommerce platform providers
  • Payment processors
  • Fraud prevention providers
  • Print-on-demand and fulfillment partners
  • Shipping carriers
  • Email/SMS marketing providers
  • Analytics providers
  • Advertising platforms
  • Customer service tools
  • Professional advisors, such as accountants, attorneys, and insurers
  • Government authorities when required by law

We do not sell your personal information in the old-school villain sense of handing over a list for a bag of cash. However, certain advertising, analytics, and tracking activities may be considered “sale,” “sharing,” or “targeted advertising” under some privacy laws. Where required, you may have the right to opt out.

4. Cookies and Tracking Technologies

We use cookies, pixels, tags, scripts, and similar technologies to:

  • Keep the website functional
  • Remember cart and checkout information
  • Understand website usage
  • Improve performance
  • Prevent fraud
  • Support advertising and retargeting
  • Measure marketing effectiveness

You can control cookies through your browser settings. Blocking cookies may affect website functionality.

5. Marketing Communications

If you subscribe to email or SMS marketing, we may send promotional messages, product drops, discounts, brand updates, and other marketing communications.

You may unsubscribe from marketing emails by using the unsubscribe link in the message. SMS opt-out instructions will be provided in applicable messages.

Transactional messages, such as order confirmations and shipping updates, may still be sent even if you unsubscribe from marketing.

6. Data Retention

We retain personal information as long as reasonably necessary to:

  • Fulfill orders
  • Provide customer service
  • Maintain business records
  • Comply with tax, accounting, legal, and regulatory obligations
  • Resolve disputes
  • Prevent fraud
  • Enforce our agreements

Retention periods may vary depending on the type of information and legal requirements.

7. Security

We use reasonable administrative, technical, and organizational safeguards to protect personal information.

No website, payment system, database, or transmission method is completely secure. You use the website with the understanding that no system can be guaranteed 100% secure.

8. Your Privacy Rights

Depending on where you live, you may have rights to:

  • Access personal information we hold about you
  • Correct inaccurate information
  • Delete certain information
  • Opt out of certain marketing
  • Opt out of targeted advertising, sale, or sharing where applicable
  • Restrict or object to certain processing
  • Receive a copy of certain information
  • Appeal a privacy decision where required by law

To make a privacy request, contact support@witandrebellion.com.

We may need to verify your identity before fulfilling a request.

9. Children’s Privacy

Our website is not intended for children under 13. We do not knowingly collect personal information from children under 13.

Some products may contain mature language or adult themes and are intended for mature audiences.

If you believe a child has provided personal information, contact us at support@witandrebellion.com.

10. International Users

Wit & Rebellion currently focuses on customers in the United States. If you access the website from outside the United States, you understand that your information may be processed in the United States and other countries where our service providers operate.

Before expanding international sales, this Privacy Policy should be updated for applicable international privacy requirements, including GDPR, UK GDPR, Canadian privacy requirements, and other local laws where applicable.

11. Third-Party Links

Our website may contain links to third-party websites, platforms, or social media pages. We are not responsible for the privacy practices, content, or policies of third parties.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes become effective when posted on the website unless otherwise stated.

13. Contact

For privacy questions or requests, contact:

Wit & Rebellion LLC
Email: support@witandrebellion.com